Early Morgan Stanley Bitcoin ETF Demand Was Self-Directed, Exec Reveals

May 22, 2026 - 02:30
Early Morgan Stanley Bitcoin ETF Demand Was Self-Directed, Exec Reveals
Trusted Editorial content, reviewed by leading industry experts and seasoned editors. Ad Disclosure Morgan Stanley’s early Bitcoin ETF demand came largely from self-directed investors rather than financial advisors, according to Amy Oldenburg, the firm’s head of digital asset strategy. The comments add nuance to how one of Wall Street’s largest wealth and asset management platforms...

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